Seller's Guide

Selling Your Home

Our team (The Lawrence Team) is highly professional and motivated to get your home sold! With our proven system we provide you with the highest quality service in the industry. Our team is committed, highly motivated, friendly, professional, and honest, and providing exceptional service is what we do best! The Lawrence Team has a combined Real Estate experience of more than 30 years of working with sellers in the Greater Chattanooga Market. Contact us today and schedule a free home valuation, we will give you our honest opinion on what your home is worth, and what changes you can make to bring more value, and will help you stage your home for showings. Check out our Home Valuation tool and get an idea of your approximate value, but that is just a start, our team will give you hard numbers and help you get more for your home! Our tips have helped many sellers to get $1000's more when selling with The Lawrence Team!


The Lawrence Team

The Lawrence Team knows Chattanooga and the surrounding areas. We will give you an honest opinion of the value of your home. Our goal is to get you as much money for your home as possible. We have been selling real estate in the Chattanooga market for more than 20 years. We know the market and we love selling real estate. Call The Lawrence Team and let us get you the most possible money for your home!

Pricing Is Key

Accurate pricing is key to getting as many people as possible to tour and make offers on your home, especially when you first list your home. There’s a current pool of buyers waiting for new listings to hit the market, which is why accurate pricing and staging your home properly are crucial.

Once we’ve determined the price, we can give you advice about the little things that you can do to stage your home to get you the highest possible price! You’d be surprised by the simple measures you can take to dress up your home to attract more qualified buyers. 


We have a marketing plan that is designed to get maximum exposure to the buyers that are currently looking, and all agents that have buyers. Through pricing, staging, agent accessibility, and visibility, both on and offline, we can successfully sell your home to help you achieve your goals. 

You can create a custom market report to see what’s active, under contract, and sold in your neighborhood! 

Considering selling or refinancing your home? Get an instant property valuation now!

Contact us today to find out how we can be of assistance to you!


Getting Your Home Ready To Sell

When we meet with you at your home, we will discuss your selling objectives and timetables; provide you with a complete CMA (Comparative Market Report - Home Value Report) showing what homes are selling for in your area and surrounding areas; and, provide a detailed review of how to prepare your home for sale, inside and out. This is the most important part of our job, our proven tips will help you get the top dollar for your home. Pricing is the key to getting your home sold. That is what The Lawrence Team does best! With sales exceeding over $350,000,000 in our career we know the Greater Chattanooga & North Georgia markets. Our client's feedback has created our slogan: Proven - Trusted - Respected!


Establishing the Correct Listing Price

Every home has an optimal price/value relationship that, when placed on the market, will ensure you, the seller, that your home is priced perfectly in the market. Not too high so it stays on the market for an inordinate period of time, and not too low, making sure you're not giving up more of your home's value than you should in the current market. Many sellers believe they should set the price, and in doing so, may jeopardize getting the most or optimal amount for their home.

The Lawrence Team looks at many factors when establishing the correct price/value. Competitive homes on the market; Recent 'like-home sales' in your market; Average Days on Market (DOM); Sales price vs Original Listing Price; Interior Finishes of Sold and Active Listings compared to yours, and many more tangible and intangible factors. 

When we list your home - you'll be assured your home is priced right for a quick and profitable sale!


Marketing Your Home

The Lawrence Team has established a reputation for Selling Homes when No Other Agent has been able to. Our Unique Ability can be attributed to a vast number of factors, but it all boils down to knowing how to reach those unique buyers looking for a home like yours, in your area, in your price range, and in your condition. The population is our key focus; Reach is our concentration, and, Targeting is our Expertise. Our Proven Marketing Programs, Trusted Sales advice, and Respected Negotiation Techniques.

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The Lawrence Team is consistently growing to add new agents, teaching and training them to be the best of the best in Chattanooga. Our team of specialized agents in real estate has ranked consistently over the past several years in the state of Tennessee.

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